Who are we:
Launch My Brand is India’s emerging white-labelling ecosystem dedicated to helping entrepreneurs build and launch their own snack brands with ease and confidence. We provide complete end-to-end solutions — from product manufacturing and premium packaging to branding, logistics, and market launch support — all under one trusted platform.
At Launch My Brand, we believe every great brand starts with an idea, but turning that idea into a successful business requires the right infrastructure, guidance, and execution. Our goal is to simplify the journey of FMCG entrepreneurship by removing the traditional barriers of manufacturing and brand setup, allowing aspiring founders to focus on building their vision while we take care of everything behind the scenes.
With a strong focus on quality, innovation, transparency, and operational excellence, we are committed to creating scalable solutions that empower the next generation of food and FMCG entrepreneurs across India.
Launch My Brand operates under Amicus Foodtech Private Limited, a growing FMCG and food business ecosystem.
Our Mission
Our mission is to make launching a snack brand simple and accessible for aspiring entrepreneurs by providing complete end-to-end white labelling solutions — from manufacturing and packaging to branding, logistics, and market support.
Our Vision
Our vision is to become India’s most trusted white-labelling platform, helping entrepreneurs turn their ideas into successful and scalable FMCG brands with ease and confidence.
Our Founder
Mr. Babu Lal Ji Suthar
“Every successful brand once started as just an idea in someone’s mind — a dream filled with passion, uncertainty, ambition, and the hope of creating something meaningful.”
We understand how difficult it can be for aspiring entrepreneurs to take that first step, especially in an industry where manufacturing, packaging, branding, and market entry often feel complicated and out of reach.
Launch My Brand was built with a simple belief — that great ideas deserve a real opportunity to grow. Our journey began with a vision to support passionate individuals who dream of building their own snack brand but lack the resources, guidance, or infrastructure to begin.
Today, we are not just manufacturing products; we are helping people build identities, create opportunities, and turn their vision into reality. From product development and packaging to logistics and launch support, every step we take is driven by trust, transparency, and a commitment to helping entrepreneurs confidently build brands they can proudly call their own.
